Brisbane Self Publishing

Book Cover Design

Your book deserves the best shot at success. A well-designed front and back book cover will greatly increase your chances of targeting your readers and achieving good sales results. On average, most readers will only spend a few seconds glancing at your book cover. Therefore, the challenge is to quickly convince them to buy your book via an eye-catching cover design.

Book cover design process

At Brisbane Self Publishing Service our book cover design process includes four stages:

  1. Consultation: What is the one key idea that you want potential readers to glean from your book’s cover? We consult with you to develop a good understanding of your book’s genre and theme before launching into the cover design process. We can advise you about image selection for your book’s front cover and then purchase a high-resolution, royalty-free photo/illustration from an image library for you. We can also assist you with either copywriting or editing your back cover blurb and author bio.
  2. Design: Following on from the briefing consultation, we’ll send you several different versions of your cover design. All stock images or artwork we use are high resolution and copyright-cleared. The finished cover design is for your exclusive use only, and can be adapted for all ebook and print book formats.
  3. Revision: Great design is always a two-way process between the designer and client. In response to your feedback to our initial drafts, we’ll rework your book cover design. We provide you with several revisions of your selected design so that you’re happy with the final result.
  4. Approval: Once you’ve authorised the completed design, we’ll deliver the final book cover design to you as a press-ready PDF file. At this point we can also obtain a printing quote from the trade printing company we work closely with.

You can read an in-depth description of how we created an attractive cover design for an author in the following case study blog post:

Client portfolio – Book cover designs we’ve created for previous author clients

For examples of cover designs we’ve created for fiction, non-fcition, memoir and children’s books, check out our client portfolio on the Our Authors page.

Fee range for cover design projects

Our fee for cover design projects (which includes creating the front and back covers, plus calculating the correct spine width for printing) ranges between $250 to $950. This fee is dependent on your book’s genre and complexity of your overall design concept. Check out our Overview of Book Design Fees PDF for more details. To obtain a personalised quote for your book, please contact us.

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